If you've been reading this blog, or perhaps some of the links that I've posted, you probably know what bad choices The Susan B. Komen Foundation made in their announcement of not funding breast exams at Planned Parenthood. I'm sure someone told them if they just made the announcement with teh Super Bowl and Presidential primaries getting lead positions in both electronic and print media, no one would notice. If my guess is true, you can be sure this person doesn't know much about social media. Another thing that can be said about this bad, sad PR snafu is that Planned Parenthood was ever gracious in the way they accepted the eventual apology.
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