My Viva Cuba show made the cut for the centerfold for the Portland Press
Herald today. I had a story with legs (not many Mainers have been to
Cuba apparently) and submitted the information in the right format and
met their deadline for a photo. And most of all, I was lucky! PR is
such a crap shoot. I don't mind giving Imogen Binnie and Space Gallery a
little extra coverage either!
I know I'm kinda cheating here with just re-posting what I had up for my Waiting for the Muse blog, but it shows that perseverance and luck will eventually win out!
After a 10-year career in Radio and Print Journalism, Ann Tracy became a PR Consultant primarily for nonprofit groups, arts groups and many small businesses. Her clients have included: Asylum Gallery, Beyond the Proscenium Productions, Mother's Cuppord, Madrona Vineyards, River Stage, Whitewater Rafting Association of Northern California, Marshall Gold Discovery State Historic Park.
Showing posts with label artist PR. Show all posts
Showing posts with label artist PR. Show all posts
Thursday, April 25, 2013
Friday, January 7, 2011
Happy New Year
Sorry it's been so long since the last post, but you know what the holidays will do to the most thoughtful plans - turn them into mincemeat pie! But here we are again thinking about social media and public relations.
On thing that might be helpful to you whether you do PR for other people or for your own endeavors, is to pick up a couple of copies of your local newspapers, daily and weekly. Now, get out your laptop or just a chunk of paper and list the headlines of the feature articles, the reporter's name and a short synopsis of the story. This is a great way to keep track of what people are writing about in the print world.
You can also do this with your local news stations - TV of course since the news on radio is nonexistent these days due the FCC having no power anymore. But don't let me get up on that soapbox.
On thing that might be helpful to you whether you do PR for other people or for your own endeavors, is to pick up a couple of copies of your local newspapers, daily and weekly. Now, get out your laptop or just a chunk of paper and list the headlines of the feature articles, the reporter's name and a short synopsis of the story. This is a great way to keep track of what people are writing about in the print world.
You can also do this with your local news stations - TV of course since the news on radio is nonexistent these days due the FCC having no power anymore. But don't let me get up on that soapbox.
Labels:
artist PR,
newspapers,
PR
Wednesday, November 11, 2009
Who Do You Trust?
Your FaceBook friends? There seems to be almost as many opinions about social networking and it's relative value to PR and marketing, as there are books about the subject. Ironically, this post is based on a comment from one of my groups at Linked-In and a possible new job that a friend might be taking soon.
One woman posted in the discussion section about how she had set up Twitter and FaceBook accounts for her company but wasn't exactly sure what she should do now or if there were other sites they should be listed on. To my way of looking at it, all businesses should have a presence on social media, because it's just plain ole easy PR to keep your name out there.
But the person who responded to this woman told her that she needed to read a book (Trust Agent by Chris Brogan) that had been recommended to her by a Boston-based PR agency. Chris's blog/website is a very interesting read with some damn good advice on blogging. Matter of fact, I hadn't realized that one of my techniques about seeing something interesting about PR and then blogging about it was one of his hints.
Has your business or organization had positive reactions to blogs or social media? Tell me about them, it's another way to generate some PR because I will write about it!
And if you are thinking of getting some new art for the home, office or gift giving, come see me at the St. Mary's Art Fair, 58th & M Streets in East Sacto, this Saturday, Nov 14th from 10 am to 6 pm. Print this post out and I'll give you a 25% discount on any framed art or print.
One woman posted in the discussion section about how she had set up Twitter and FaceBook accounts for her company but wasn't exactly sure what she should do now or if there were other sites they should be listed on. To my way of looking at it, all businesses should have a presence on social media, because it's just plain ole easy PR to keep your name out there.
But the person who responded to this woman told her that she needed to read a book (Trust Agent by Chris Brogan) that had been recommended to her by a Boston-based PR agency. Chris's blog/website is a very interesting read with some damn good advice on blogging. Matter of fact, I hadn't realized that one of my techniques about seeing something interesting about PR and then blogging about it was one of his hints.
Has your business or organization had positive reactions to blogs or social media? Tell me about them, it's another way to generate some PR because I will write about it!
And if you are thinking of getting some new art for the home, office or gift giving, come see me at the St. Mary's Art Fair, 58th & M Streets in East Sacto, this Saturday, Nov 14th from 10 am to 6 pm. Print this post out and I'll give you a 25% discount on any framed art or print.
Thursday, October 1, 2009
PR and Promotion Advice from an Artist
O sure you're saying after reading the title of this post, like what's an artist know about PR and promotion? It may amaze you that there are some artists who really want to get their work out there and sold. One of these folks is Chad Sorg, a very talented illustrator, fine artist and video dude. He posted this last week on Facebook and is letting me repost it here. I think there are some worthwhile ideas here.
1) When it comes to social networking, there are only events. If what you're selling isn't an event, make it into one.
2) Interesting photos or videos tell more than your boring words ever will; not only do we want the info–dates, times, etc.–but we might pay attention if know what being there is going to 'feel' like. *Stylish examples of these will always get you more mileage.
3) Comments are your friend–ALWAYS. Inspire commenting.
4) Pretty girls make the world go 'round.
5) Repetition seals the deal. 3 or 4 updates in a row are the most you can get away with without annoying your peeps, but a couple updates a day, the week leading up to the event, now that's the dog's nuts.
6) If you're just being lazy, we can spot it. Don't be lazy.
7) a LOGO is not a photo.
8) I can't stress HUMOR enough–but I can mention it here without being funny.
9) Social networking/marketing is ALL about giving.
10) People will thank you if your marketing gives them an experience.
11) If your event is beer based, link up with the beer people; if it's theatre based, link with the theatre people, and if it's beer AND theatre based, refer to bit #6–link with both groups.
12) Action is attractive while humor is contagious.
13) Promoting others is the best way to promote yourself.
14) The more people that stand to gain from your event the easier your job will be; put them all to work promoting themselves.
15) Add to your credibility by NOT advertising constantly. Offering links related to your topic from YouTube or blog sites works nicely.
16) In promotions, playing the game works; NOT playing the game works better!
17) Be conscious of analytics, in other words, be sure you can measure your results.
18) Target the popular people, they know how to network your networking.
*Video has found a perfect marriage with social networking. The SorgSorg Fan page here on Facebook is the spot where you'll be seeing examples of my videos. Above all, I hope you find them entertaining. Get a hold of me if you think I can help your efforts; I'm affordable.
If you're on facebook, you can find him here
or cut and paste the following into your browser
http://www.facebook.com/note.php?note_id=141974013321#/pages/SorgSorg/262604065594?v=wall
or you can find him here
http://sorgsorg.blogspot.com/2009/03/commissions_8589.html
or here
http://www.facebook.com/l/14c40;www.SorgSorg.blogspot.com.
If you have a project that needs illustration, video or promotion, contact Chad. He knows what he's doing and he's a nice guy too!
1) When it comes to social networking, there are only events. If what you're selling isn't an event, make it into one.
2) Interesting photos or videos tell more than your boring words ever will; not only do we want the info–dates, times, etc.–but we might pay attention if know what being there is going to 'feel' like. *Stylish examples of these will always get you more mileage.
3) Comments are your friend–ALWAYS. Inspire commenting.
4) Pretty girls make the world go 'round.
5) Repetition seals the deal. 3 or 4 updates in a row are the most you can get away with without annoying your peeps, but a couple updates a day, the week leading up to the event, now that's the dog's nuts.
6) If you're just being lazy, we can spot it. Don't be lazy.
7) a LOGO is not a photo.
8) I can't stress HUMOR enough–but I can mention it here without being funny.
9) Social networking/marketing is ALL about giving.
10) People will thank you if your marketing gives them an experience.
11) If your event is beer based, link up with the beer people; if it's theatre based, link with the theatre people, and if it's beer AND theatre based, refer to bit #6–link with both groups.
12) Action is attractive while humor is contagious.
13) Promoting others is the best way to promote yourself.
14) The more people that stand to gain from your event the easier your job will be; put them all to work promoting themselves.
15) Add to your credibility by NOT advertising constantly. Offering links related to your topic from YouTube or blog sites works nicely.
16) In promotions, playing the game works; NOT playing the game works better!
17) Be conscious of analytics, in other words, be sure you can measure your results.
18) Target the popular people, they know how to network your networking.
*Video has found a perfect marriage with social networking. The SorgSorg Fan page here on Facebook is the spot where you'll be seeing examples of my videos. Above all, I hope you find them entertaining. Get a hold of me if you think I can help your efforts; I'm affordable.
If you're on facebook, you can find him here
or cut and paste the following into your browser
http://www.facebook.com/note.php?note_id=141974013321#/pages/SorgSorg/262604065594?v=wall
or you can find him here
http://sorgsorg.blogspot.com/2009/03/commissions_8589.html
or here
http://www.facebook.com/l/14c40;www.SorgSorg.blogspot.com.
If you have a project that needs illustration, video or promotion, contact Chad. He knows what he's doing and he's a nice guy too!
Labels:
artist PR,
bad PR,
Chad Sorg,
promotions
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