Tuesday, November 22, 2011

The Meaning of Definitions

Sometimes I think there's a little too much  'blah, blah, blah" in our world.  People talking or writing just to hear/see their voices.  Looks like the PR Society of America is also guilty of that according to an article in the New York Times.

I'm not sure that trying to crowd source a definition of  PR is the best of ideas.   Seriously if those at the helm of the only existing national group for PR professionals doesn't even know what they're supposed to be doing because of the influence of social media, maybe it's time for them to go into advertising?  what do you think?

Saturday, November 12, 2011

Social Schedules

Mea Culpa my friends for ignoring my PR blog, but I've been in an art frenzy!  Since the end of September, I've been working on art for the Windows show at E Street Gallery in October and for the Center for Contemporary Art Sacramento's satellite gallery at Lumens Design for Living on K Street at 21st Street.  I've been hereat in Sacramento for the closing reception at E Street plus the opening and 2nd Saturday receptions at Lumens.

Now that the heavy lifting is over, time to refocus on other interests - namely PR Insights.  One of the most important things about a good PR campaign is to develop a good schedule and to stay on track.  Not only does that apply to the traditional PR outlets, but to social media as well.  However you really should revamp your schedule to include social media sites as described in this article from entrepreneur. com.