After a 10-year career in Radio and Print Journalism, Ann Tracy became a PR Consultant primarily for nonprofit groups, arts groups and many small businesses. Her clients have included: Asylum Gallery, Beyond the Proscenium Productions, Mother's Cuppord, Madrona Vineyards, River Stage, Whitewater Rafting Association of Northern California, Marshall Gold Discovery State Historic Park.
Tuesday, September 8, 2009
Win-Win PR
When you or your company can do something good for those less fortunate, but also garner some headlines doing it, I call this a win-win situation. When I was involved in an artist-run coop gallery a few years back, I always tried to make sure we could help someone while doing something a little different to gain some press coverage. We asked artists to donate pieces of mail art to the gallery so that we could sell the work and then give 30% of the proceeds to a nonprofit group called the Women's Wisdom Project, which provides art classes and a free lunch to any woman who is undergoing some kind of crisis.
Labels:
AIDS,
art,
Asylum Gallery,
gallery,
Paris,
Women's Wisdom Project,
Yvon Lambert Gallery
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